Urban Recovery takes home gold for healthcare marketing
(July 2, 2019, Detroit, MI) Urban Recovery, a treatment center in Brooklyn, NY has been recognized for exceptional healthcare marketing.
Urban Recovery, founded by Denise-Bertin Epp, a Michigan-based healthcare leader, grew from a vision of wanting to deliver the best quality care in an over-saturated recovery market.
The idea for the treatment center stemmed from well-established data which showed that while addictions thrive in isolation, they are cured in relationship with other human beings. Bertin-Epp wanted to prove that the road to recovery can be done in the client’s relational context. With this vision in mind, Urban Recovery launched in Red Hook, Brooklyn in January 2019.
Prior to embarking on the official opening, Urban Recovery teamed up with local Detroit agency, Douglas Marketing Group, to bring its brand to life.
“We worked tirelessly together to execute their vision. We knew that we wanted their brand and marketing to showcase their approach, but also speak to the audience and give them a true representation of who they are – a bespoke treatment center with the highest caliber of individualized addiction treatment.” said Kay Douglas, President of Douglas Marketing Group.
Proving to be a winning partnership, the Gold Aster was awarded for excellence in the design and content of Urban Recovery’s Information Package.
“The quality and creativity of the entries submitted seems to increase each year. The 2019 Aster Awards program brought together some of the best and most creative advertising in the world,” said Melinda Lucas, Aster Awards Program Coordinator.
Hosted by Marketing Healthcare Today Magazine and Creative Images, Inc, the 2019 Aster Awards received thousands of entries from across the United States as well as several foreign countries. All entries are reviewed by a panel of industry experts and are scored on multiple criteria. Awards were issued for entries that received top marks from judges placing them in the top 16% of the nation for advertising excellence.
Bertin-Epp added “We are honored to be included with such an impressive group. The work we do with our clients each and every day wouldn’t be possible without awareness. We want to thank the Aster Awards, and especially Douglas Marketing Group, whose creative has driven our brand forward.”
About Urban Recovery
Urban Recovery is licensed by NYS Office of Alcoholism and Substance Abuse Services (OASAS) for medically supervised inpatient withdrawal and stabilization services and for inpatient rehabilitation services and accredited by the Commission on Accreditation of Rehabilitation Facilities (CARF). As the only private residential treatment facility in NYC, Urban Recovery offers flexible lengths of stay and premier accommodations such as private and semi-private rooms, in-house chef, fitness room, music studio and art studio. For more information visit urbanrecovery.com.
About Douglas Marketing Group
Winning multiple international awards this year, including Aster and Hermes Awards, Douglas Marketing Group celebrates more than a quarter century of providing art- and technology-infused, relationship-based marketing solutions. With offices in Detroit, Mich., and Windsor, Ontario, the full-service marketing and communications firm brings a global view to local, regional and national campaigns and cross-border partnerships. Learn more at experiencedmg.com.